Video Carousel Posts: Why They Work advice has gotten complicated with all the outdated tips and platform changes flying around. Here’s what actually works in 2026.
Carousel Posts: Why They Work
Carousel posts let you put multiple images in one post. Users swipe through them. Simple concept, but they outperform single images on most platforms.
Why They Perform
More time on post = more signals to algorithm. Someone swiping through 10 slides spends more time with your content than someone glancing at one image.
Multiple chances to hook someone. If slide 1 doesn’t grab them, maybe slide 3 does. More opportunities to connect.
Better for teaching. Step-by-step content, before/afters, lists – all work naturally in carousel format.
Where They Work
Instagram, LinkedIn, Facebook all support carousels. Each platform has different limits (Instagram: 10 slides, LinkedIn: 10, etc.)
What Makes Good Carousels
First slide is everything. It’s your thumbnail in the feed. Make it compelling enough to swipe.
Each slide should stand alone AND connect to the next. Give value on every swipe. Tease what’s coming.
Consistent visual style. Same fonts, colors, layout. Looks professional and branded.
End with a call to action. Save this, share it, comment, whatever you want them to do.
Creating Them
Canva has carousel templates. So does Figma. Or just create slides in any design tool at consistent dimensions.
Instagram: 1080×1350 works well. Square (1080×1080) also works. LinkedIn: 1080×1080 or 1920×1080.
Content Ideas
How-to guides. Listicles. Story sequences. Before/after transformations. Data visualizations. Behind-the-scenes processes.
Anything that benefits from being broken into steps or chunks works well in carousel format.
